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Truth, Lies and Advertising : The Art of Account Planning |
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Can We Do That?! Outrageous PR Stunts That Work--And Why Your Company Needs Them |
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Air Wars: Television Advertising In Election Campaigns 1952-2004 |
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Marketing ROI : The Path to Campaign, Customer, and Corporate Profitability |
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Advertising Campaign Strategy: A Guide to Marketing Communication Plans |
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Multichannel Marketing: Metrics and Methods for On and Offline Success |
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What Makes A Successful Television Advertising Campaign News
New TV Ad Campaign Asks: 'Why Would Barack Obama Be Friends With ... - MarketWatch
New TV Ad Campaign Asks: 'Why Would Barack Obama Be Friends With ... MarketWatch - American Issues Project is launching a major television advertising campaign today examining the relationship between Barack Obama and unrepentant 1960's ... |
Microsoft Said to Feature Seinfeld in New Windows Ad Campaign - Bloomberg
 ABC News | Microsoft Said to Feature Seinfeld in New Windows Ad Campaign Bloomberg - 21 (Bloomberg) -- Microsoft Corp. will feature comedian Jerry Seinfeld and Chairman Bill Gates in a new $300 million advertising campaign to promote its ... Microsoft enlists Seinfeld for ad campaign: report Note to Seinfeld: Beware, Microsoft's Made Some Bad TV Ads UPDATE 1-Microsoft enlists Seinfeld for ad campaign--source |
Ad Hawk: Inside Obama's "High-Low" TV Campaign - Newsweek
 Times Online | Ad Hawk: Inside Obama's "High-Low" TV Campaign Newsweek - As the New York Times reported this morning, Obama "has started a sustained and hard-hitting advertising campaign against Senator John McCain in states that ... Obama's advertising campaign turns nasty Obama ratchets up negative advertising Obama goes negative to return fire |
Obama campaign set to release TV ad linking McCain, Reed - Atlanta Journal Constitution
 Boston Globe | Obama campaign set to release TV ad linking McCain, Reed Atlanta Journal Constitution, USA - A newly aggressive Democratic presidential candidate Barack Obama is set to release a new TV ad in Georgia tomorrow, drawing a connection between Republican ... Obama steps up anti-McCain message in his TV ads Obama ad brings up Reed, Abramoff 8/21: Turning A Corner? |
Smoking in movies encourages young people to pick up the habit: report - CBC.ca
 ABC News | Smoking in movies encourages young people to pick up the habit: report CBC.ca, Canada - "The media have also been used to increase smoking cessation and reduce smoking initiation, through paid advertising campaigns and public service ... Smoking on the big screen translates into real life addictions Federal Government Concludes Media and Movies Influence Youth Smoking |
Conservative Group Links Obama To Ayers In New Ad - CBS News
Conservative Group Links Obama To Ayers In New Ad CBS News, NY - A new group called The American Issues Project is spending $2.8 million to run a television ad in Michigan and Ohio linking Barack Obama to Weather ... Obama pounces as McCain unsure of how many homes he owns Obama doesn't let up on McCain's homes Political Punch |
Campaigns vie over whether McCain is Bush clone - The Associated Press
 Boston Globe | Campaigns vie over whether McCain is Bush clone The Associated Press - McCain has begun airing a television ad in crucial states to defend himself against this perception. An announcer asserts, "We're worse off than we were ... Video: McCain, Obama Woo Conservative Christians Fighting a 51-Front War FRIENDLY CAMPAIGNING, ONLY NOT SO MUCH |