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Truth, Lies and Advertising : The Art of Account Planning |
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Air Wars: Television Advertising In Election Campaigns 1952-2004 |
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Can We Do That?! Outrageous PR Stunts That Work--And Why Your Company Needs Them |
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Advertising Campaign Strategy: A Guide to Marketing Communication Plans |
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Advertising Campaign Planning |
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Fundamentals of Media Effects |
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Packaging The Presidency: A History and Criticism of Presidential Campaign Advertising |
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Barack Obama's acceptance speech poses risks with the rewards - Los Angeles Times
Barack Obama's acceptance speech poses risks with the rewards Los Angeles Times, CA - But the campaign of Republican John McCain took the images and compared Obama to the likes of Paris Hilton and Britney Spears. And Obama's once-healthy lead ... |
Addressable TV Targets Key Demos For Advertisers - MediaPost Publications
 MediaPost Publications | Addressable TV Targets Key Demos For Advertisers MediaPost Publications, New York - To date, BrightLine has worked with advertisers like Nike, Unilever, Pepsi, Disney Pictures, and Lexus. Most important, all the behavioral and demographic ... |
Democrats pushing unconventional gathering - Herald Times Reporter
Democrats pushing unconventional gathering Herald Times Reporter, WI - Campaigns, to a large degree, have become huge public works projects. Building the raw end of the choreography that ends up as elaborately scripted images ... |
Aug. 28, 2008 HPI Daily Wire - Howey Politics Indiana
Aug. 28, 2008 HPI Daily Wire Howey Politics Indiana, IN - After his remarks he spent the rest of the evening with our delegation, smiling, posing for pictures and doing a national news broadcast or two by our side. ... |
Seinfeld to be pitchman for Microsoft - The Associated Press
 The Associated Press | Seinfeld to be pitchman for Microsoft The Associated Press - Seinfeld will be a key pitchman in a planned $300 million fall advertising campaign for the software giant, a person familiar with the plans confirmed to ... |
State's Democrats struggle for unity - Seattle Post Intelligencer
 BBC News | State's Democrats struggle for unity Seattle Post Intelligencer - The McCain campaign designed an advertising onslaught aimed at deepening just the kind of divisions that have surfaced within the state delegation. ... Video: AP Campaign Minute |
The 10 Most Iconic Tech Ad Campaigns - Gearlog
The 10 Most Iconic Tech Ad Campaigns Gearlog, NY - Earlier this month Microsoft announced that it was working on a brand-new $300 million ad campaign, to compete against those omnipresent Apple commercials ... |