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Truth, Lies and Advertising : The Art of Account Planning |
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Can We Do That?! Outrageous PR Stunts That Work--And Why Your Company Needs Them |
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Air Wars: Television Advertising In Election Campaigns 1952-2004 |
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Marketing ROI : The Path to Campaign, Customer, and Corporate Profitability |
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Advertising Campaign Strategy: A Guide to Marketing Communication Plans |
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Multichannel Marketing: Metrics and Methods for On and Offline Success |
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Report: Mobile Web Boosts Brands - Adweek
Report: Mobile Web Boosts Brands Adweek, NY - Officials at Dynamic Logic said that early Internet advertising campaigns exhibited similarly positive results only to level off as the medium became more ... |
DIY Video Ad Service Includes Targeted Campaigns - ECommerce-Guide
DIY Video Ad Service Includes Targeted Campaigns ECommerce-Guide, United States - By Michelle Megna If you've been wanting to tap into the growing trend of online video advertising, but don't know where to begin and think it will bust ... |
CPX Interactive Online PSA Picked Up by Time Warner Cable - MarketWatch
CPX Interactive Online PSA Picked Up by Time Warner Cable MarketWatch - "This is a great opportunity to be involved with this important campaign and we are pleased to be one of the sponsors." As a progressive online ad network ... |
Microsoft Said to Feature Seinfeld in New Windows Ad Campaign - Bloomberg
Microsoft Said to Feature Seinfeld in New Windows Ad Campaign Bloomberg - 21 (Bloomberg) -- Microsoft Corp. will feature comedian Jerry Seinfeld and Chairman Bill Gates in a new $300 million advertising campaign to promote its ... Microsoft Enlists Jerry Seinfeld In Its Ad Battle Against Apple Microsoft To Renew Consumer Ad Push With Seinfeld Star Seinfeld Master of Microsoft's Domain |
Barack Obama still leads the online buzz race, but John McCain ... - Los Angeles Times
Barack Obama still leads the online buzz race, but John McCain ... Los Angeles Times, CA - It's another way Obama is trying to gain an edge online. According to Nielsen, the Illinois Democrat increased his online ad campaign fivefold from June to ... Nielsen Tracks Presidential Candidates’ Ad Time |
Travel Industry Association Launches Multimedia Advertising ... - MarketWatch
Travel Industry Association Launches Multimedia Advertising ... MarketWatch - In their opinion, the best way to improve the image of the United States is by using an advertising campaign in foreign countries promoting travel and ... |
Search Engine Strategies Conference & Expo, Features Online ... - WebSite Host Directory (press release)
Search Engine Strategies Conference & Expo, Features Online ... WebSite Host Directory (press release), OR - ClearSaleing is a technology provider to the online advertising market. Based on a strategic, portfolio management approach to online advertising investment ... |