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Truth, Lies and Advertising : The Art of Account Planning |
| -By: Jon Steel -Price: $22.08 (New) $19.50 (Used) |
Air Wars: Television Advertising In Election Campaigns 1952-2004 |
| -By: Darrell M. West -Price: $36.95 (New) $35.34 (Used) |
Can We Do That?! Outrageous PR Stunts That Work--And Why Your Company Needs Them |
| -By: Peter Shankman -Price: $10.46 (New) $10.53 (Used) |
Advertising Campaign Strategy: A Guide to Marketing Communication Plans |
| -By: Donald Parente -Price: $99.00 (New) $93.50 (Used) |
Advertising Campaign Planning |
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Fundamentals of Media Effects |
| -By: Jennings Bryant, Susan Thompson -Price: $54.77 (New) $39.96 (Used) |
Packaging The Presidency: A History and Criticism of Presidential Campaign Advertising |
| -By: Kathleen Hall Jamieson -Price: $17.76 (New) $17.09 (Used) |
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Online Advertising Campaign 20 News
Google to Start Yahoo Deal by October, Schmidt Says (Update4) - Bloomberg
Aug. 28 (Bloomberg) -- Google Inc. , facing U.S. Justice Department scrutiny of its advertising partnership with Yahoo! Inc., will proceed with the agreement by early October, Chief Executive Officer Eric Schmidt said. ``We are going to move forward ...
Read more...Samsung Puts Fans at the Center of Its NFL "How I See It" HDTV ... - Forbes
Samsung Electronics America Inc., the market leader in HDTVs and the Official HDTV of the NFL, has turned the screen around and created an integrated marketing campaign that's all about the fans of America's favorite sport - allowing them to share ...
Read more...Sara Lee Dances with Disney's "High School Musical 3: Senior Year" in ... - MSN MoneyCentral
Sara Lee Fresh Bakery, the maker of the best-selling bread in the country, is launching an extensive marketing campaign to unite fans of Disney ’ s “ High School Musical 3: Senior Year ” with Sara Lee Soft & Smooth ™ bread products. The film ...
Read more...Back to Campus, Bank of America Introduces Morris, The Wise ... - MSN MoneyCentral
CHARLOTTE, N.C. , Aug. 27 /PRNewswire/ -- Bank of America today introduced a financial awareness campaign designed to educate and empower students to take control of their finances and bank with confidence in this new academic year. The national ...
Read more...Plouffe Whistles Plus: Obama's failed fight-back - Slate
Effective day for Dems. 1) Bill Clinton outlined a simple, substantive framework for the election. As James Taranto noted, he built a stronger case for Obama than Hillary did--an inversion of how the two Clintons are said to actually feel about the ...
Read more...Disharmony at iTunes - The Independent
The trend towards free music and artists' concerns about album sales are forcing Apple to rethink the future of iTunes, says Stephen Foley Five billion and counting fast. That is how many songs have been downloaded since Apple's iTunes music store ...
Read more...Sara Lee dances with Disney's 'High School Musical 3' - Times & Democrat
DOWNERS GROVE, Ill. - Sara Lee Fresh Bakery, the maker of the best-selling bread in the country, is launching an extensive marketing campaign to unite fans of Disney’s “High School Musical 3: Senior Year” with Sara Lee Soft & Smooth™ bread ...
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