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Nike Advertising Campaign News
The Courage Within -- Nike Celebrates Athletes' Drive with New 'Just Do It' Beijing Campaign (Business Wire via Yahoo! Finance)
BEAVERTON, Ore.----On the twentieth anniversary of the launch of 'Just Do It', Nike today kicks off its global advertising campaign for Beijing, with a new emotionally charged 60-second commercial, "Courage."
Read more...Nike Just Does It Anyway (BrandWeek)
Nike, this week, pushes forth with what it is calling the largest campaign in the brand's history. Based around the Olympics in Beijing, Nike will debut a new global spot called "Courage," continue to promote the Nike Hyperdunk shoe and launch the "Human Race" event.
Read more...Nike Prepares Global Effort (AdWeek)
NEW YORK This week Nike pushes forth with what it is calling the largest campaign in the brand's history. Based around the Olympics in Beijing, Nike will debut a new global spot called "Courage," continue to promote the Nike Hyperdunk shoe and launch the "Human Race" event.
Read more...American Legion baseball: Selinsgrove rallies in the rain to advance (The Daily Item)
SELINSGROVE -- There used to be a Nike television advertising campaign with Dennis Hopper ranting about "Weird things, man, weird things." That's sort of how the Selinsgrove American Legion baseball team feels about the playoffs.
Read more...A Western ad blitz for Beijing Olympics (International Herald Tribune)
Global corporations are appealing to nationalism in an advertising blitz the likes of which China has never seen.
Read more...Converse Launches New Advertising Campaign Built around the Hit Summer Track My Drive Thru - Creative Spotlights ... (Centre Daily Times)
Converse, the creator of iconic shoes including the Chuck Taylor(R) All Star(R), Jack Purcell(R) and One Star(R) shoes, today launched a multi-media advertising campaign built around the company's recent "Three Artists, One Song," music collaboration with Pharrell Williams, N.E.R.D., Santogold and Julian Casablancas. The resulting track, My Drive Thru, was released in June to music fans globally ...
Read more...US: Converse launches "Three Atists, One Song" campaign (just-style)
Nike subsidiary Converse has today (15 July) launched a multi-media advertising campaign built around its recent "Three Artists, One Song" music collaboration with Pharrell Williams, NERD, Santogold and Julian Casablancas.
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