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Air Wars: Television Advertising In Election Campaigns 1952-2004![]() |
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Can We Do That?! Outrageous PR Stunts That Work--And Why Your Company Needs Them![]() |
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Advertising Campaign Strategy: A Guide to Marketing Communication Plans![]() |
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Advertising Campaign Planning![]() |
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Fundamentals of Media Effects![]() |
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Packaging The Presidency: A History and Criticism of Presidential Campaign Advertising![]() |
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MADISON — Mark Treichel understands that young people like him are excited about Democrat Barack Obama and his promises to bring change to the political status quo.
Read more...Sens. John McCain and Barack Obama are taking jabs at each other through a series of television ads, which are drawing attention on both the political and pop culture stages. Two analysts look at the themes and the spending behind the ads.
Read more...Democrat Barack Obama is spearheading the presidential campaign's venture into Florida this weekend with a visit to St. Petersburg.
Read more...For those still wondering whether Democrat Barack Obama will battle for Florida, consider this: He has spent more money on advertising in the state than in any other over the past two months, for a total of $5 million.
Read more...ALICIA KEYS, JACK WHITE TEAM FOR 'BOND' THEME: Plus, singer apologizes to Indonesian fans over tobacco sponsor; producer wants her for 'Last Man.' *It's official – rumors of Alicia Keys being considered to record the theme song for the next James Bond film have proven true.
Read more...