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Truth, Lies and Advertising : The Art of Account Planning |
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Flash |
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Can We Do That?! Outrageous PR Stunts That Work--And Why Your Company Needs Them |
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Air Wars: Television Advertising In Election Campaigns 1952-2004 |
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Marketing ROI : The Path to Campaign, Customer, and Corporate Profitability |
| -By: James D. Lenskold -Price: $22.66 (New) $20.97 (Used) |
Advertising Campaign Strategy: A Guide to Marketing Communication Plans |
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Multichannel Marketing: Metrics and Methods for On and Offline Success |
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Nevada lawmaker says McCain using race - San Diego Union-Tribune
LAS VEGAS – A Nevada congresswoman and surrogate for Barack Obama accused John McCain's campaign on Thursday of using veiled language to paint the Democratic presidential candidate as an “uppity black man.” On a conference call with reporters ...
Read more...Microsoft enlists Seinfeld for ad campaign: report - Washington Post
Resize NEW YORK (Reuters) - Jerry Seinfeld will be one of the key celebrity pitchmen in Microsoft Corp 's $300 million advertising campaign aimed at changing its image, the Wall Street Journal reported on Thursday, citing people close to the ...
Read more...Today on the presidential campaign trail - Forbes
Obama says he's chosen his running mate, but won't say who ... Obama pounces on McCain for not knowing how many houses he and multimillionaire wife own ... Election panel rules McCain not bound by spending limits in primaries, doesn't rule on loan ...
Read more...Campaign shift gives McCain momentum - Financial Times
John McCain takes a break from the campaign trail this weekend at his home beneath the red sandstone peaks of Sedona, Arizona, able to look back with satisfaction on a better summer than many thought possible. Two months ago, the Republican ...
Read more...The Advertising Olympics - Slate
Super Bowl commercials—self-important, big-budget chunks of pitchmanship—reflect the fact that people watch the game as an excuse to watch the ads. The commercials we've seen on NBC since Aug. 8, generators of more than $1 billion in revenues for ...
Read more...Travel Industry Association Launches Multimedia Advertising Campaign ... - PR Newswire
WASHINGTON, Aug. 21 /PRNewswire/ -- The Travel Industry Association (TIA) today unveiled a bold campaign to encourage Senators Obama and McCain to detail their plans for improving the domestic and international travel process during their upcoming ...
Read more...New TV Ad Campaign Asks: 'Why Would Barack Obama Be Friends With ... - Forbes
WASHINGTON , Aug. 21 /PRNewswire-USNewswire/ -- American Issues Project is launching a major television advertising campaign today examining the relationship between Barack Obama and unrepentant 1960's domestic terrorist, William Ayers. The total ad ...
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