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Truth, Lies and Advertising : The Art of Account Planning |
| -By: Jon Steel -Price: $22.09 (New) $19.50 (Used) |
Air Wars: Television Advertising In Election Campaigns 1952-2004 |
| -By: Darrell M. West -Price: $36.95 (New) $32.71 (Used) |
Can We Do That?! Outrageous PR Stunts That Work--And Why Your Company Needs Them |
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Advertising Campaign Strategy: A Guide to Marketing Communication Plans |
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Advertising Campaign Planning |
| -By: Jim Avery, BRUCE H BENDINGER -Price: $17.95 (New) $17.33 (Used) |
Fundamentals of Media Effects |
| -By: Jennings Bryant, Susan Thompson -Price: $54.77 (New) $39.96 (Used) |
Packaging The Presidency: A History and Criticism of Presidential Campaign Advertising |
| -By: Kathleen Hall Jamieson -Price: $14.95 (New) $17.09 (Used) |
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Vista's image problem personified - BetaNews
 ABC News | Vista's image problem personified BetaNews - As was widely reported yesterday, Microsoft is reportedly investing $300 million in a new advertising campaign starring comedian Jerry Seinfeld, ... Seinfeld to sing the praises of Windows Vista Microsoft Goes After a New Jerry Microsoft and VMware: Less Hate |
The 10 Most Iconic Tech Ad Campaigns - Gearlog
The 10 Most Iconic Tech Ad Campaigns Gearlog, NY - Earlier this month Microsoft announced that it was working on a brand-new $300 million ad campaign, to compete against those omnipresent Apple commercials ... Rebooting Windows: How To Recover From Vista Crashes |
Enhancing Trust in Marketing, PR and Advertising for Better ... - ADOI magazine
 ADOI magazine | Enhancing Trust in Marketing, PR and Advertising for Better ... ADOI magazine, Malaysia - It can take many years for an advertising campaign to resonate with consumers, yet companies routinely change campaigns every few years. ... |
Acer begins its assault on the Irish PC - Siliconrepublic.com
Acer begins its assault on the Irish PC Siliconrepublic.com, Ireland - ... cafes across China. more... fronted Vista ad campaign with a distinctly anti-Apple vibe, here’s South Park’s interpretation of Mac v PC rivalry. ... |
Top 10 Celebrities For Microsoft's Windows Vista Campaign - Tom's Guide
Top 10 Celebrities For Microsoft's Windows Vista Campaign Tom's Guide, CA - Walt Mossberg is the perfect lead for Microsoft’s advertising campaign to achieve credibility. Mossberg is quoted up and down by tech companies, ... |
Microsoft Pits Seinfeld Against "Cool" Mac Guy - MarketnewsGadgetTalk
Microsoft Pits Seinfeld Against "Cool" Mac Guy MarketnewsGadgetTalk, Canada - Microsoft has reportedly hired Jerry Seinfeld to be featured in the company's new ad campaign, and the partnership has been getting a flurry of attention ... |
Spotlight: William Wang, Vizio - Inc.com
Spotlight: William Wang, Vizio Inc.com, NY - ... Dell (NASDAQ:DELL), Circuit City (NYSE:CC), and Kmart. And for the first time, we launched a major advertising campaign. We spent almost $30 million. ... |