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Truth, Lies and Advertising : The Art of Account Planning |
| -By: Jon Steel -Price: $22.09 (New) $19.50 (Used) |
Air Wars: Television Advertising In Election Campaigns 1952-2004 |
| -By: Darrell M. West -Price: $36.95 (New) $32.71 (Used) |
Can We Do That?! Outrageous PR Stunts That Work--And Why Your Company Needs Them |
| -By: Peter Shankman -Price: $10.47 (New) $10.54 (Used) |
Advertising Campaign Strategy: A Guide to Marketing Communication Plans |
| -By: Donald Parente -Price: $99.00 (New) $93.50 (Used) |
Advertising Campaign Planning |
| -By: Jim Avery, BRUCE H BENDINGER -Price: $17.95 (New) $17.33 (Used) |
Fundamentals of Media Effects |
| -By: Jennings Bryant, Susan Thompson -Price: $54.77 (New) $39.96 (Used) |
Packaging The Presidency: A History and Criticism of Presidential Campaign Advertising |
| -By: Kathleen Hall Jamieson -Price: $14.95 (New) $17.09 (Used) |
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Addidas Television Advertising Campaign News
Tears of Gold - Florida Today
Tears of Gold Florida Today, FL - Also, a major advertising campaign with Adidas, the shoe Howard has worn since entering the NBA in 2004, is planned around the Magic's all-star. ... |
Olympics: Adidas launches China Countdown campaign - guardian.co.uk
 Emirates Business 24/7 | Olympics: Adidas launches China Countdown campaign guardian.co.uk, UK - "We are well on track to reach our sales target of more than €1bn for the Adidas group in China by 2010," Hainer added. Adidas' new TV ad aims to get ... Issue: Adidas' Challenge: Sprinting Ahead in China Olympic torch shines on brands in Beijing Allstate Extends Contract With USOC Through 2012 London Games |
Brands latch on to mobile advertisements - Business Standard
Brands latch on to mobile advertisements Business Standard, India - To publicise the launch of its new ‘Team Signature’ line of shoes, Adidas ran an integrated campaign which included TV, in-store, print, online and mobile ... |
Games ad campaigns: Biggest, Costliest, Coolest - Reuters
Games ad campaigns: Biggest, Costliest, Coolest Reuters - By Kirby Chien BEIJING (Reuters) - Olympic sponsors are launching possibly the largest advertising and marketing campaign ever, aiming to etch their brands ... |
Beijing Games Are Fiscal Triumph, Moral Failure: John Helyar - Bloomberg
 WELT ONLINE | Beijing Games Are Fiscal Triumph, Moral Failure: John Helyar Bloomberg - I could go on and on about the Olympic sponsors as hustlers -- perhaps McDonald's super-sized ad campaign, ``I'm loving it when China wins'' or Adidas's new ... The Olympics, Big Business, and Dictatorship |
Shop Seeks Olympics Bounce - Wall Street Journal
 Wall Street Journal | Shop Seeks Olympics Bounce Wall Street Journal - The family-controlled company has never run a TV ad during such a high-profile event, and is spending $30 million on air time for "Podium" and two follow-up ... |
Tyson Gay's adidas ad draws Owens parallels - SportingNews.com
Tyson Gay's adidas ad draws Owens parallels SportingNews.com - In addition, Wetmore said Gay in March shot a TV spot for watch company Omega in the Athens Olympic Stadium. The most intriguing ad campaign featuring Gay ... |